# Branding Optimist – Andy Cogdon
> I’m Andy Cogdon, a brand consultant, strategist, and creative partner based in Derby, UK. With over 20 years of experience, I help ambitious businesses define their unique identity and bring their brand to life with clarity, confidence, and personality.

## Services Overview

- **Brand Strategy & Workshops**  
  Strategy workshops, positioning, messaging, audits, and tailored coaching to help build a clear, recognisable brand.
  (Examples: “Brand Foundations” workshop for startups—£2,500; “Brand Core” strategy sessions—£5,000+)  
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- **Branding Design & Rebranding**  
  Visual identity creation: logos, style guides, color palettes, typography, brand systems. Works include full rebrands, “Brand Transformation” packages.  
  From £4,000 to £15,000+ depending on scope and complexity.  
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- **Creative & Marketing Design Services**  
  Marketing website design, print and digital assets, social graphics, event branding, advertising, promotional materials, merchandise.  
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- **Ongoing Brand Coaching**  
  Monthly one-to-one coaching, quarterly reviews, creative direction, and leadership mentoring to help clients activate and grow their brand internally.  
  (From £750 per month)  
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## Selected Work & Impact

- **Notable Projects**  
  - M10, Limitless, Champs, Ellicar, Sky Recruitment, Colder Volts, The Distractions, Positive Social – providing strategy, branding, website, and marketing.  
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- **Key Outcomes**  
  - Rebrand helped a client increase prices by ~30% and double revenue.  
  - Improved brand identity led to better audience engagement and clarity.  
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## How I Work

- Collaborative approach—projects are co-created with clients to solve real business challenges.
- Enjoyable and positive experience—energetic, optimistic working style bringing clarity and creativity.
- Strategic and creative—branding guided by solid strategy, brought to life through design.  
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## Contact & Learn More
- Explore detailed services, case studies, and projects at: https://brandingoptimist.com  
- Want to talk branding clarity, design, or strategy? Let’s connect!