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Brand Strategy

Develop a Strategy for your Brand

Create a strategy that helps your business stand out and resonates with your target audience.

Attract your ideal customers

More engaged & motivated team

Increase sales and business growth

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Strategy

Clarity, Confidence and Direction for your brand

Whether you're building a new brand, refreshing your identity, or aligning your team, these Brand Workshops will help you cut through the noise and deliver clear, actionable strategy.

Each workshop is:

Expertly facilitated

With real-time brand thinking, backed by 20+ years of brand experience and tailored to your team's size and needs.

Proven frameworks

Workshop exercises designed to spark clarity, creativity and consensus across your team.

Tailored to you

Pre-session discovery call, custom-designed workshop agenda, clear recommendations and next steps.

Workshops

Founders

Strategic clarity and alignment for founder-led brands.

Covers

Align founders around one clear vision

Define purpose, positioning, and direction

Build confidence in brand-led decisions

Create a foundation for brand growth

INCLUDES

3 x half-day brand strategy sessions

Up to 3 participants

Brand strategy summary report

Follow-up session

From

£5,000

+VAT

Enquire

Teams

A shared brand strategy that brings teams into alignment.

Covers

Define what the brand stands for

Clarify positioning and strategic focus

Create shared ownership of the brand direction

Establish a framework for brand comms

Includes

2 x full-day brand strategy sessions

Up to 8 participants

Brand strategy summary report

Follow-up session

From

£10,000

+VAT

Enquire

Organisations

A clear, unifying brand strategy that drives consistency, confidence, and scale.

Covers

Define one organisation-wide brand direction

Clarify priorities across teams or regions

Align brand, culture, and strategy

Ensure consistent brand experiences

Includes

Custom-tailored sessions

Multi-participants

Full brand strategy report

Optional brand coaching

From

£15,000

+VAT

Enquire

Your Guide

Why work with Andy?

Andy Cogdon is a Branding Optimist with more than 20 years' experience helping great businesses become Incredible Brands.

One thing clients say about Andy is, "He gets it." He listens first, asks thoughtful questions and helps leaders make sense of what can often feel complicated. Rather than arriving with all the answers, he helps people uncover the answers that are right for their business, bringing clarity, confidence and an outside perspective along the way.

Andy will help you:

Develop your strategy

Move from strategy to action

Build brand confidence

Working With Andy

"Clear messaging has helped us to communicate what we're about and enabled people to catch a hold of and believe in what we are doing and why we're doing it."

Stephen Riley

M10

Founder / CEO

"What we've created this time has proven to be timeless. The same way brands evolve over decades but stay true to their roots, we have roots with this."

Ruth Cooper-Dickson

Champs

Founder / CEO

“I really enjoyed the process of rebranding. It enabled us to dig deep into our identity, to think about who we were and the people that we exist to serve."

Tim Alford

Limitless

National Director

"It's really important as a Charity to look professional, to carry confidence. Having a strong brand people like, know, and share was really important.

Mark Saxby

Positive Social

Co-Founder

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Develop a Strategy for your Brand

Clarity, Confidence and Direction for your brand

Each workshop is:

Founders

Teams

Organisations

Why work with Andy?

Andy will help you:

Not sure which option is the right fit?